In an advertisement for the event, PayPal inadvertently revealed the starting date for the Steam Winter Sale. Polygon reports that the Winter Sale will begin today, December 22. Though Steam has not confirmed this date, this tip has likely revealed Steam’s attempts to drive holiday sales during this period. With the popularity of the service and these discounts having been being lusted after all year by the service’s patrons, this would be one of the best times for deals.
“Get Your Game On” says the promotional image, encouraging us to use the service today, also hinting at some additional deals relating to the purchase of gift cards during this period.
This sale will likely not follow in the footsteps of Steam sales of the past. It is not yet known if flash and daily deals will be taking place, but the answer seem to be leaning towards “no.” Steam is known for mixing things up when it comes to its sales strategies.